ADOPTION OF BEHAVIOURAL INSIGHTS IN POLICY MAKING FOR ENHANCED PRODUCTIVITY

KUALA LUMPUR, April 23 (Bernama) -- The Malaysia Productivity Corporation (MPC) continues to lead the adoption of Behavioural Insights (BI) to enhance policy formulation and implementation. This year’s Behavioural Insights Conference (BIC) focuses on the theme "Behavioural Insights in Policy Making for Productivity", highlighting the significance of BI in driving effective policies and optimising resource allocation for sustainable outcomes.

This year’s conference is held in partnership with the Asian Productivity Organization (APO), reinforcing the collaborative efforts between international organisations to integrate BI into public policies. The event provides a platform for policymakers, experts, and practitioners to come together and share their knowledge, strategies, and experiences on applying BI to improve governance, productivity, and regulatory frameworks.