KUALA LUMPUR, April 11 (Bernama) -- HOFA Gallery, in partnership with PhillipsX, has announced the launch of the Digital Art Awards, an initiative recognising cutting-edge work at the intersection of art and technology.
Set to debut on May 15, the awards will honour innovation in artificial intelligence (AI), generative media and immersive experiences, featuring four key categories of Still Image, Moving Image, Innovation, and Experiential. Following the ceremony, a public exhibition hosted by Phillips will be held in London from May 16 to 22.
“The Digital Art Awards represent an important recognition of the artists shaping the future. Through our partnership with Phillips, we are committed to championing innovation and providing a platform for visionary talents to redefine art and technology,” said HOFA and the Digital Art Awards Co-Founder, Elio D’Anna in a statement.
Positioned as a major highlight of London’s spring art calendar, the inaugural event underscores the growing influence of digital art and spotlights artists redefining visual culture through algorithmic aesthetics and human-machine collaboration.
Twenty international finalists will be selected for their boundary-pushing work, with each category winner receiving a US$10,000 coins commission for a new artwork. Finalists and winners will be chosen by a panel of leading experts in art and innovation. (US$1=RM4.42)
Early applicants include several prominent figures in digital and generative art, such as Sarah Meyohas, Sougwen Chung, Emily Xie, Operator and Kevin Abosch—underscoring the calibre of talent the awards are already attracting.
The exhibition will feature the winning artworks from each category along with a curated selection from some finalists, offering a spectrum of the innovation driving digital art.
The awards expand upon the success of SPACES, HOFA’s collaborative exhibition series with PhillipsX, which champions artists at the nexus of art, science, and technology. Winning artists will also be featured in future exhibitions, art fairs, and institutional collaborations.
The Digital Art Awards are backed by Hivemind Capital Partners’ Digital Culture Fund, with additional backing from ApeChain and Amina, a global crypto bank. Hivemind is committed to championing established digital artists while nurturing emerging talent and building a sustainable economic foundation for the flourishing digital art ecosystem.
-- BERNAMA
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