KUALA LUMPUR, May 16 (Bernama) -- South Korean premium vegan beauty brand d’Alba recently hosted its global event, the ‘d’Alba Trip’, in Lake Como, Italy, bringing together over 80 international guests to celebrate the brand’s heritage and clean beauty philosophy.
The two-day event featured exclusive activities that highlighted d’Alba’s commitment to sustainable and innovative skincare, including celebrities, influencers and media representatives.
In a statement, a spokesperson from d’Alba said the event served as both a celebration of the brand’s roots and a platform to share its forward-looking vision.
“We are proud to lead the beauty industry with innovation, integrity, and global unity,” said the spokesperson.
Among the notable attendees were global figures such as South Korean singer Jeon Somi, Russian model Irina Shayk, Japanese actress Ayaka Miyoshi, and Indonesian actress Nikita Willy.
On the first day, guests participated in an immersive beauty class led by renowned South Korean makeup artist and global beauty creator Ri Sa Bae. The session introduced two of d’Alba’s newly launched products – the Vita Toning Line and Green Tone-Up Sunscreen – both of which received positive responses from the attendees.
Following the product showcase, guests enjoyed a private yacht experience across Lake Como, culminating in a scenic sunset cruise.
The second day concluded with a glamorous gala dinner and fireworks show, celebrating the brand’s global presence and fostering closer ties with its partners and supporters.
Known for its premium vegan formulations and focus on clean beauty, d’Alba continues to strengthen its global footprint in the luxury skincare market.
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